Designer Studio 60 Second Challenge Facebook App.

The user is greeted with the 60 Second Challenge app homepage, and must first “Like” the page before game/challenge can be accessed. After “liking” the page a micro-site will pop-up for the user to begin the game.

The challenge consists of three simple steps:

The user must choose a room they wish to redesign from the options provided – the rooms are digital renderings to make the process easier.

They will then be prompted to choose a theme they want to base their room on and will be given a selection of Crate & Barrel items to chose from to decorate their room (simply dragging and dropping the items onto the room).

After the 60 seconds are up, the user is prompted to save and share their redesigned room through the Facebook Crate & Barrel page. After they do this, their room will be displayed on the homepage along with the other entries with a “Like” button under each entry, as well as the rooms that are in the lead for votes, and the rules and regulations.

The app keeps users coming back and interested because there is always a chance that they can be selected as the “Weekly Give-Away Winner” of a 50% off coupon to Crate & Barrel.

*Disclaimer: Some photographs and images are not my property and were used for educational purposes only. Thanks

The Designer Studio

Role
Art Direction, Design
For
Crate & Barrel
Date
2011
Type
Concept